TwitterSpud: Micro-Narrative and Marketing?

May 8, 2007 by Evan

TwitterSpud is an interesting project…

This site is an experiment in seeing if the immensly popular and equally baffling Twitter can be used as a form of storytelling.

I came up with the idea of a scenario of 2 ex-lovers in a quarrel which happens to take place on Twitter. The protagonists are 2 main characters in a graphic novel Daniele is working on; Spud and Willomina.

Marketing provocateur (and one of my online and offline heroes) Brian Clark frequently includes the importance of narrative in his discussions of effective marketing. This could be a compelling test bed for possible marketing applications within the Twitter platform in the form of narrative.

We are humans… we love stories.

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