Angel Djambazov of Jones Soda’s affiliate program pointed me to what might be the greatest marketing scheme of all time… making your LOLCat famous.

Make Ur Lolcat Famous Contest « Lolcats ‘n’ Funny Pictures - I Can Has Cheezburger?: “Jones Soda wanted to put a lolcat on their clever soda bottles across the country. So we asked if we can run a contest to find that special lol. (It’s like American Idol, but we don’t has to listen to ur singing voice.)”

Despite my wife’s eye rolling every time I check icanhascheezburger.com (or wear my tshirt from them), I still love LOLCats.

Well done, Jones Soda (and Angel).