According to Garrett Roger’s Googling Google blog, the archiver of all the world’s information may be out to stop the rampant problem of content duplication and scraping…

Here is a list of domains they [Google] recently registered (trust me, when they register domains in this quantity, they aren’t doing it for fun):

CLAIM-MY-CONTENT.COM
CLAIM-MY-CONTENT.NET
CLAIM-MY-CONTENT.ORG
CLAIM-OUR-CONTENT.COM
CLAIM-OUR-CONTENT.NET
CLAIM-OUR-CONTENT.ORG
CLAIM-YOUR-CONTENT.COM
CLAIM-YOUR-CONTENT.NET
CLAIM-YOUR-CONTENT.ORG
CLAIMMYCONTENT.COM
CLAIMMYCONTENT.NET
CLAIMMYCONTENT.ORG
CLAIMOURCONTENT.COM
CLAIMOURCONTENT.NET
CLAIMOURCONTENT.ORG
CLAIMYOURCONTENT.COM
CLAIMYOURCONTENT.NET
CLAIMYOURCONTENT.ORG
WWWCLAIM-YOUR-CONTENT.COM
WWWCLAIM-YOUR-CONTENT.NET
WWWCLAIM-YOUR-CONTENT.ORG
WWWCLAIMYOURCONTENT.COM
WWWCLAIMYOURCONTENT.NET
WWWCLAIMYOURCONTENT.ORG

And other regional top level domains too, for example:

CLAIMYOURCONTENT.FR
CLAIM-YOUR-CONTENT.FR
etc.

Garrett suggests that this may be a new webmaster tool to help stop the proliferation of duplicate content.

Granted, Google has a vested interest in keeping content as “pure” and legit as possible since they are quickly becoming the advertising agency and network de facto for small to medium sized advertisers and content producers.

However, might there be another purpose to a supposed content claim system?

Might this be an attempt to allow for users to claim (and thereby easily monetize) content from the wide variety of content producing platforms (blogs, twitter streams, tumblr pages, social networks, video creation sites, widgets, etc) in what would be an undercut to Yahoo’s social media play?