Commission Junction Trademark Infringement Webinar - Brand Hijacking

March 30, 2009 by Evan

Commission Junction is having another webinar in their CJ webinar series. This time it’s focused on an issue that has persisted in the world of online marketing for years: trademark infringement and brand hijacking. Here is the break-down from the CJ website:

Every e-retailer is susceptible to the ever-growing practice of online trademark infringement that occurs when consumers mistype your domain name and are “hijacked” by fraudulent domain owners who make millions. This practice, known as cybersquatting — or typosquatting — costs brand holders millions of dollars each year in lost revenues.

In this Webinar, a domain recovery expert will show you how typosquatters thwart your marketing efforts and what you can do to:

• Protect your brand
• Recover lost revenue
• Prevent misdirection to competitor sites

Join Dave Duckwitz, CEO of CitizenHawk, and Jeff Ransdell, Director of Compliance and Support Operations at Commission Junction, to learn about typosquatting and find out who’s hijacking your brand.

This is a must because most companies are venerable to these types of practices by rogue affiliates and other individuals that would choose to damange a company’s reputation.

Here is the sign-up link.

Bookmark and Share

Viewing 8 Comments

    • ^
    • v

    Ugg Boots--More Fashion Or Just A Trend Now?


    -->Several years ago, a new popular wind has been blowing the nation. Some adored it while others are amazed and confused by its success. This fashion trend is known as the Ugg boots. Although an unattractive appearance, Uggs has gained a huge following among all fans. Not only they are extremely trendy,but also their features to keep feet warm in cold day and cool in summer.


    -->But Uggs is more than just sheepskin boots; it has casual uggs, slippers as well as handbags and other accessories. Ugg cardy, Ugg Short, Ugg Tall, .Classic ugg boots are comfortable, stylish, and great to wear in any occasion. Ugg slippers are warm and comforting that both indoor or outside is ok . Ugg also offers a full line of high-quality handbags and backpacks to match your Uggs. A pair of Ugg boots, matched Ugg handbag is the perfect shows.


    -->Why Be Fashionable - Why Not? This fashion style, perfect deductived by famous stars, had blow up a fashion to imitate of wearing UGGs, to perfectly match with long jeans, minipants, skirts,etc.


    -->With Kate Winslet, "Declaimer," "Revolutionary Road," two outstanding performances in the film won the Golden Globe for best supporting actress and best leading actress in the film drama category, won several Oscar nominations . She was photographed shoed a pair of UGGs, with her daughter the same impersonation. And reporters caught Hayden Panettiere at a vegetarian Thai restaurant on Melrose Avenue in Los Angeles. Hayden sported a denim hot pants and Ugg boots.


    -->Ugg Boots--Is More Fashion Or Just A Trend Now?


    -->The Ugg boot is made with sheepskin instead of regular leather which helps you stay cool in the summer and keeps you warm and dry in the winter making it the perfect boots to wear in all seasons.


    -->No matter is fashion or just a tread now, it also can be your style that makes you be more fashion mastering trend pop. With it, you will feel comfortable, look trendy, and be the envy of everyone around you. I don't have permission to require you finding the ugg boots at goodugg.co.uk, but shout out if you find them!


    • ^
    • v
    Really companies should stop such hijacking. It effects are very bad.
    • ^
    • v
    Hi Alts,

    I can certainly understand your viewpoint, in that domain resellers (of which I am one) purchase domains for the express purpose of reselling them to others at a profit. It really isn't hijacking, as long as you are following the "rules of the road" for the particlar extension under question (for example, nexus requirements, if any), and are not violating any pre-existing trademarks.

    The reality is that the domain authority responsible for a particular extension (the applicable national registry) sets the rules regarding who is allowed to own what. Some registries are very strict, such as Australia, which requires a physical business presence in Australia related to the domain name in order to register a .com.au domain name. Others are very liberal, suck as the UK, which has no requirements at all for registering .co.uk domains (as long as you are not violating any pre-existing live trademarks).

    The reality is that domain parking is not unethical, as long as you follow applicable statute, case law, and registry rules when you register a domain.
    • ^
    • v
    100 % I agree buying a down domain and fixing it to sell and gain profit isn't hi jacking it is just a way that you are using your skills to earn money like what you had said there are some rules that you nedd to follow for this activity
    • ^
    • v
    The best protection here is a live, valid trademark. "Typosquatting" falls under the aegis of "confusingly similar" domains, as long as the trademark effective date is prior to the date that the squat domain is registered. The critical thing is to keep your business or product name non-public until you have applied for your trademark. This will ensure the maximum possible protection for the legitimate business holder.
    • ^
    • v
    test
    • ^
    • v
    i think this hijacking must be stopped by the owner of the company together with the police cause if this will continue the company will be down and their product will be lost.
    • ^
    • v
    Really you would think companies would have wised up to cybersquatting by now. Its a practice that has been going on since the begining of the centuary.
 

Trackbacks

(Trackback URL)

close Reblog this comment
Powered by Disqus · Learn more
blog comments powered by Disqus