It’s all about quality and the dilution of relevancy due to SEO according to Robert Scoble.  Search and discovery will continue to evolve, just as the web itself.  The main question for marketers and those interested in these issues is whether or not platforms such as Google will continue to maintain its position as a network hub or whether other platforms with more relevancy will replace the Google hegemoy.

Scoble has some great points scattered throughout these videos, so watch with an open mind… 

I explain how SEO-resistant technologies like Mahalo, TechMeme, and Facebook are about to upend the search industry.

Part I of Social Graph Based Search. 14:41 minutes.
Part II of Social Graph Based Search. 15 minutes.
And a bonus round III. 6 minutes.

Why Mahalo, TechMeme, and Facebook are going to kick Google?s butt in four years « Scobleizer